ambigram (noun): A typographical design or artform that may be read as one or more words, not only as presented, but also from another viewpoint, direction or orientation.
Another example (following in the footsteps of Rob & Helen and others) of a dual-name ambigram designed, of course, for a wedding — and this one is rather good!
What’s particularly pleasing is the inclusion of a fully formed and artfully curly ampersand. Overall the design was a real mixture: I have played fast and loose with the capitalization, and the design split straightforwardly into an easy bit (Nei/ren) and a much more difficult bit (the central l&Ka ligature).
At first, I didn’t even consider using an ampersand, thinking it would be setting myself too tricky a challenge, but in the end the addition of this character was the key that unlocked the eventual solution. And even though the capitalization is random, and even though the a is the character with the most jarring letterform, somehow the design comes together and achieves a surprising consistency and readability.